Role Concept, Design, Branding, Art Direction, Storyboarding, Motion Direction
Year 2024 – 2025
Landing page hero for
AI studio
Collaborated closely with another designer from the AI Creative Design team alongside our Creative Director to concept and storyboard a hero video that would appear in the AI Studio landing page website. This would launch at the start of the Connect 2024 event. Our main goal was to inform the user about what AI Studio is and guide them through the steps on how to create an AI.
Led the external motion agency through the design concepts and storyboards to ensure the animation accurately reflected the product’s behavior and brand.
Collaborated with the web team to concept and design two tiles appearing on the AI at Meta landing page. The first tile would direct users to AI Studio, and the second tile would direct users to the newest model updates for Llama 3.2, both set to be launched at Connect 2024.
landing page website for
Sam 2
Collaborated closely with another designer from the AI Creative Design team, alongside the research team to wire-frame, concept, and design a landing page website for Meta Segment Anything Model 2. SAM 2 is a segmentation model that enables fast, precise selection of any object in any video or image. Our main goal was to inform the audience about the model, the approach to building the model, and its key capabilities.
Led the external motion agency through the design concepts and storyboards to ensure the animation throughout the landing page was true to the messaging, brand, and design.